River Park Puerto Vallarta adventure tourism and ecological conservation in western Mexico. Celebrating its 20th anniversary (2006-2026), the iconic eco-tourism development formerly known as Canopy River has officially announced its rebranding. This historic transition not only refreshes its visual identity and digital presence through its new website, www.riverpark.mx , but also solidifies a vision for the future that will revolutionize the tourism offerings throughout Banderas Bay.
The Big Revelation: River Park Puerto Vallarta is Born
The unveiling of the plaque bearing the new name: River Park. This change symbolizes the evolution from an aerial adventure circuit to a comprehensive nature park focused on sustainability and hospitality in the heart of the Sierra Madre Occidental.
River Park wants to continue growing, innovating, and offering unique experiences for our visitors. Growth and strongly committed to constant innovation and sustainable tourism in Mexico, consolidating the creation of dignified jobs as the foundation of its commercial and social success. Currently, development is an essential economic engine in the area, generating approximately 155 direct jobs that immediately benefit the ejido families of Puerto Vallarta.
Two Decades of History: The Community Heart of the Sierra Madre
What began as a rural survival alternative quickly transformed into one of the most successful models of governance and cooperation in the country. By 2010, the project had received official recognition from the National Forestry Commission (CONAFOR) as a “Training Enterprise.”
Conservation and Infrastructure Milestones
The brand’s growth has always gone hand in hand with a rigorous ecological commitment. The preservation of the tropical rainforest to a formal strategic axis.
In terms of adventure infrastructure, the development has broken world records with spectacular engineering feats:
Jorullo Bridge (2017): The imposing vehicular suspension bridge made of wood and steel, suspended at a height of H = 150 meters above the Cuale River, with a record-breaking length of 470 meters.
Jorullo Point (2024): A majestic mountain viewpoint equipped with a tempered glass floor suspended at an elevation of approximately 320 meters above sea level, offering a 360-degree view of the Sierra Madre Occidental mountain range and the Pacific Ocean.
This exceptional blend of adrenaline and eco-friendliness has earned them international accolades, such as the 2021 Sustainable Tourism Awards in the Ecotourism Services category for El Jorullo, the local recognition “Best of Jalisco 2025,” and the prestigious national award from the 2025 Food and Travel Reader Awards for Best Sustainable Tourism Proposal in Mexico.
A fresh new logo that represents the contours of the mountain and the flow of the river.
Launch of its centralized platform at www.riverpark.mx.
Transition to a robust ecotourism park with more than 16 adventure activities in direct contact with the nature of the Cuale River.
The essence and quality that have captivated thousands of international travelers remain intact. The Future: Sustainability, Hospitality, and an Exclusive Mountain Hotel.
River Park Hotel, is the first mountain hotel in Puerto Vallarta. Strategically located just 15 km from the International Airport and only 8 km from the city center. Located on the iconic Malecón, this new hotel will allow guests to disconnect from the urban bustle, breathe fresh air in Standard King, Junior, and Master Suites, relax in its infinity pool overlooking the rainforest, and enjoy a country-style buffet with live mariachi music on weekends. Inauguration of the NEW Canopy River Hotel
This new hospitality concept is built on five unwavering pillars: Nature, Adventure, Hospitality, Sustainability, and Responsible Tourism, solidifying its position as the most innovative and important ecological adventure park in all of western Mexico.
Explore the Sierra Madre to the Fullest
If you’re passionate about pure adrenaline and want to conquer the destination’s most challenging trails, we invite you to discover the best Adventure and Mountain options we have ready for you in our catalog. From thrilling zip-line flights over the canyon to off-road vehicle tours, your next great getaway awaits you in the heart of our rainforest.
A National Conservation Effort
Preserving the ecosystem in the Cuale River Canyon and the Sierra Madre is a collective priority.
At River Park Puerto Vallarta, you can enjoy a world-class catalog of more than 16 adventure activities, including flights over the jungle canopy on an 11-zipline circuit, extreme ATV and RZR off-road vehicle driving, guided hiking, traditional horseback riding, the mystical mule ride, and the impressive crossing of the Jorullo Bridge vehicular suspension bridge.
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