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Puerto Vallarta a New Generation of Travelers

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Zona Romantica in Pueto Vallarta

The cobblestone streets of the Centro, the ocean views and the restaurants lining Los Muertos Beach. You will return again and again, and eventually moved there. Puerto Vallarta has evolved. From foodie-favorite neighborhoods to far-flung mountain villages, the “new” Puerto Vallarta is a sprawling, layered, international city.

Puerto Vallarta is bigger, better and more encompassing than ever before..

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It is impossible not to notice the buzz around Versalles, a formerly sleepy residential neighborhood that has transformed into the city’s culinary darling. Think cozy bistros, gourmet bakeries, taco stops and even sushi bars.

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5 de Diciembre offers that same local slice of life with a side of sea views. Creeping up the hills just north of the Centro, the neighborhood has drawn in both visitors and full-time residents with its colorful streets, hidden taquerias and walkability.

“The trendy neighborhoods now include Versalles and 5 de Diciembre. These are places with strong culinary identities, walkable layouts and a sense of authentic Vallarta life.”

As someone who has lived in neighborhoods all over the city, They are less touristy and more lived-in, though their evolution is happening at a lightning pace. Versalles is opening up to tourism and expanding what Puerto Vallarta offers visitors.

Puerto Vallarta has experienced an increase in housing and tourist apartment (condos) demand that has expanded to new neighborhoods. This trend skyrocketed during the pandemic and has not slowed down. Over the past year, the housing market in Puerto Vallarta has seen a steady increase in the number of active listings.

As demand for longer stays and remote work setups surged, so too did the development of boutique condos, co-living spaces and Airbnb-ready units, especially in outlying areas. This demand has prompted a wave of infrastructure upgrades. Roads have been paved, sidewalks widened, bike lanes installed.

Puerto Vallarta’s evolution is not limited to urban neighborhoods. More travelers are trading beach loungers for adventure boots and backpacks, seeking out off-the-grid experiences in the greater Banderas Bay and Sierra Madre regions.

Yelapa, a boat-accessible fishing village with a bohemian soul. Think eco-retreats, cliffside yoga decks and no cars in sight. For those who crave even more solitude, Mayto offers raw beaches and some of the best stargazing in the state.

Do not skip Tehuamixtle, a coastal village famous for fresh oysters and festival.

In the Sierra Madre, San Sebastián del Oeste offer cool mountain air, Spanish architecture and coffee farms worth the trek.

With the expansion of options comes a broader audience. The city now attracts a diverse mix of residents and long-stay travelers who are younger, more mobile and more entrepreneurial.

“The digital nomad generation has discovered Puerto Vallarta, it is now a base for young families, Gen Z entrepreneurs and remote workers from the U.S., Europe and Canada.”

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This influx has changed the vibe of the city in important ways. Coworking spaces have popped up all over town. Wellness tourism is booming, and there is a deeper demand for community-led cultural experiences. Co-working spaces are becoming a feature of the Puerto Vallarta travel scene. Puerto Vallarta has also become a sanctuary, attracting migrants and people in transit seeking a safe, open and inclusive place to land.

Major infrastructure initiatives to ensure Puerto Vallarta stays livable. The expansion of the city’s international airport, including the construction of Terminal 2, which is expected to double capacity by 2026; and the Las Juntas road interchange, which will alleviate congestion and better connect the city to Riviera Nayarit.

Public transportation is also improving with new Eco-friendly buses and the Red Jalisco project has installed more than 300 free public Wi-Fi points citywide.

New docks in Mismaloya to enhance coastal boat routes to Yelapa, Boca de Tomatlan and other beach enclaves.

Puerto Vallarta is a multifaceted destination with layers of culture, community and creativity.

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